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ICYMI: Top Takeaways From LIVE 2016
Last week, DoubleDutch celebrated the convergence of the physical and digital worlds of marketing at LIVE 2016. It was an opportunity for marketing and event professionals to come together and think critically about using live events to meet tangible (and measurable!) business goals — and, of course, network with some of the industry’s brightest minds. […]
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How to Use Feng Shui to Make the Most of Your Event
December 2, 2016
Professional events can be intimidating, even for extroverts. You open the door to a giant hall, and there is a lot of pressure to make connections that will last or lead to something important. Adding to the daunting atmosphere? Often, the layout of the conference. In big rooms with scant furniture, you might feel out […]
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Johnson & Johnson’s Engagement Tactics: Before, During and After Events
December 1, 2016
To make the most of live events, you need to connect with attendees and analyze your engagement before and after the event – not just while you’re in the middle of it. As Houdad Javidnia, Digital Strategy Leader of Johnson & Johnson, said at our recent Rise + Shine event in New York, the challenge […]
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5 Ways the App Economy Is Transforming Live Events
November 30, 2016
The rise of mobile technologies has upended how event planners reach — and engage — attendees at live events. Nearly two-thirds of Americans now own a smartphone, up from 58% in early 2014, according to the Pew Research Center. Additionally, 85% of 18-29 year olds own a smartphone. Meanwhile, the mobile app market has also exploded. […]
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What You Can Do to Help Maximize Educational Opportunities At Your Events
November 23, 2016
The only attendance driver more important to event registrants than networking is education. Whether you’re hosting an internal company meeting or an industry conference, the success and attendee ROI of your event will largely be based on what people learn. While you may think you don’t have a lot of influence over your attendees learning […]
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5 From LIVE: 5 Big Takeaways From Our Rockstar Panel of Event Marketers
November 23, 2016
We love to talk about how technology can enhance the event experience and power new marketing strategies. But it’s our customers who are using the technology to bring innovation to their organizations every day. At LIVE 2016, we had the opportunity to sit down with our four Event Professional of the Quarter award winners — […]
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5 From LIVE: 5 Big Things From SaaStr COO Gretchen DeKnikker
November 22, 2016
Community building is tough business — especially when that community is online, where there is countless competition for people’s attention. And it’s doubly hard when you’re trying to build a community of enterprise software executives, who are already pressed for time. But that didn’t stop Jason Lemkin, a serial entrepreneur eager to help SaaS founders […]
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5 From LIVE: 5 Big Things from Lawrence Coburn’s CEO Keynote
November 21, 2016
Our CEO, Lawrence Coburn, kicked off LIVE 2016 with a vision for the future of Live Engagement Marketing and the convergence of the physical and digital worlds. At the heart of his presentation is how machine learning will impact the event experience, transforming how event managers and marketers do their jobs in the coming years. […]
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6 Slides Your MC Needs in Their Talk Track
November 15, 2016
Connecting the Physical and Digital Experiences A question we often hear from our customers is how to drive more app adoption and engagement at their events. We know they spend a ton of time and energy producing app promotion kits, event signage and more to drive adoption, but what else can you do? At LIVE […]
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Introducing Topic Tagging: A New Way to Understand Your Attendees’ Interests
November 10, 2016
Whether you’re in event planning, digital marketing, HR or sales, chances are you’d agree that the more accurately your team can address the needs of its audience, the better. There’s no shortage of behavior-based data available from traditional email and digital activities — say, tracking which whitepaper a prospect downloaded or employee performance reviews. Live […]

Vista Closes Cvent Acquisition, Merges Cvent & Lanyon

By |December 1, 2016|

DoubleDutch Ranked Number 95 Fastest Growing Company in North America on Deloitte’s 2016 Technology Fast 500™

By |November 17, 2016|

SAN FRANCISCO, CA, November 16, 2016 — DoubleDutch today announced it ranked 95 on Deloitte’s Technology Fast 500™, a ranking of the 500 fastest growing technology, media, telecommunications, life sciences and energy tech companies in North America. DoubleDutch’s chief executive officer, Lawrence Coburn, credits the launch of Live Engagement Platform for the company’s 1,005 percent [...]

Event Technology Impacts Every Aspect of Meetings But Needs Wider Adoption

By |November 2, 2016|

IMEX Selects DoubleDutch to Power US and Frankfurt Events

By |November 1, 2016|

SAN FRANCISCO, CA OCTOBER 31, 2016 – DoubleDutch, a global leading provider of event apps and the Live Engagement Platform, today announced the IMEX Group, which produces worldwide exhibitions for the incentive travel, meetings and events industry, has selected DoubleDutch to power six of its flagship worldwide meetings and events in the next three years. IMEX [...]

Messe Frankfurt Taps DoubleDutch to Digitize its Events

By |October 21, 2016|

It’s a Record Wrap for IMEX America in Vegas

By |October 21, 2016|

IMEX America Draws to a Close, Breaking Records

By |October 21, 2016|

Innovation and Energy Drive Business at IMEX America

By |October 21, 2016|

Largest IMEX America Show Closes With Record Numbers

By |October 21, 2016|

Innovation and Energy Drive Business at IMEX America

By |October 20, 2016|
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