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A Day in the Life – Director of Sales
As I thought about writing this post about my average day, I was reminded of something my manager told me when I started my first sales job as a college graduate. “It’s the people man, I love the people,” he said when I asked him what motivated him to work so hard. The “people” he […]
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Learn From My Mistakes: 5 Event Planners Share Their Biggest Event Flop Ever
September 18, 2017
When’s the last time you made a mistake while planning or throwing an event? It probably didn’t feel very good, but mistakes often have a silver lining. Why? Because it is usually from these failures that you learn some of the most valuable and important lessons of your career. Of course, we can’t just go […]
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The Venue Series: Austin, Texas
September 7, 2017
  This is the fourth post in our “Venue Series,” where we share our favorite event venues in cities across the U.S. and explain why we love them. It’s no secret that Austin, Texas is an economic powerhouse. According to The Milken Institute, a non-partisan think tank, Austin ranks second on its 2016 list of “Best Performing […]
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Connect Your Events to Strategic Business Goals: Lessons From the ‘World’s Greatest Event Marketer’
August 31, 2017
Last month, I released my eBook (“Meet Charlie: The World’s Greatest Event Marketer“) about my decade-long journey from inexperienced event coordinator to a seasoned, data-driven event marketer. I wrote it as a resource for event marketing professionals eager to produce more strategic events that create measurable impact on their companies (and, as a result, give […]
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A Day in The Life – Analytics and Operations
August 29, 2017
Shout out to Grace Low for kicking off the ‘Day in The Life’ blog series with an awesome piece on her passion for solving customer’s problems, we couldn’t do it without you! This week’s blog comes from Taylor S. McLoughlin, a program manager on the Analytics/BI and Business Operations team. Yes, we are people. Yes, […]
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Avoid the Dreaded ‘Manel’: It’s Time to Diversify Your Speaker Panel
August 23, 2017
This may sound familiar: You’re at a panel discussion and as you scan the speaker bios you realize that even though they are all more than qualified to speak, the panel will most likely not have the diversity of thought and differing perspectives you initially hoped for. Why? Because it’s not a panel at all, […]
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3 Event Strategies B2B Can Learn from Consumer Brands
August 17, 2017
  A Red-Bull Flugtag event is very different than an SAP user conference. A Michael Kors fashion show is very different than a Salesforce roadshow. While all of these companies are trying to bring customers and prospects closer to their brand, the way B2B and B2C companies approach their marketing and events strategy is quite different. And […]
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A Day in the Life Series – Meet Grace Low
August 15, 2017
Ever wondered what it’s like to work in the fast paced world of tech? You’re in luck. Over the next few months, we will be introducing you to members of the DoubleDutch team around the world. Every day brings something new, exciting, and sometimes challenging. With offices in San Francisco, Phoenix, Amsterdam, and a handful […]
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The Venue Series: Chicago
August 10, 2017
This is the third post in our new “Venue Series,” where we share our favorite event venues in cities across the U.S. and explain why we love them. Nestled on the southwestern shore of Lake Michigan, Chicago’s rich culture, diverse neighborhoods and plentiful green spaces provide ample opportunities to host a one-of-a-kind event. Not familiar […]
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Battling Event Fatigue: 5 Curveball Ideas To Enliven Your Next Event
August 3, 2017
For modern event marketers, pulling off a great event takes more than selecting a great venue, good food and an impressive speaker lineup. Production and logistics details also play a major role in an event’s success.The challenge for any event prof is coming up with ideas to keep events exciting and engaging. Fresh out of ideas […]

Apple Moves Away from White Label Event App, Creating Winner Take All Opportunity; DoubleDutch Prepared to Win

By |July 21, 2017|

San Francisco, CA -- July 21, 2017 -- DoubleDutch, Inc., the global leading provider of Live Engagement Marketing (LEM) solutions, has made its statement in the light of a game-changing announcement from Apple at this year’s WWDC conference.  DoubleDutch is in agreement with, and excited for, a new regulation and distribution change which will force [...]

Innovation Expert Sandy Carter to Speak at PBWC, Connecting “Cognitive Diversity” to Success in Artificial Intelligence and Bots

By |March 30, 2017|

DisrupTV Episode 55: Steve Lucas, Emily He, Cindy Zhou

By |March 28, 2017|

Political Events in the Bay Area: ‘Dark Money,’ Health Care

By |March 24, 2017|

Women in MarTech: What Growing at the Pace of this Pulsating Space Means to Them

By |March 8, 2017|

How the Women’s March App Came to Life

By |February 17, 2017|

Allison Watson, Kristina Shen and Sandy Carter to Join DoubleDutch’s Board of Directors and Advisors

By |February 15, 2017|

DoubleDutch adds Microsoft Corporate Vice President, Bessemer Principal and Previous IBM General Manager as new board members and advisor San Francisco, CA -- February 15, 2017 -- DoubleDutch, a global leading provider of the Live Engagement Marketing solutions, today announced that it is adding Allison Watson, ‎Corporate Vice President, US Marketing and Operations at Microsoft, [...]

SaaStr Annual 2017: A Recap

By |February 13, 2017|

Stay Connected After This Weekend With the Women’s March Mobile App

By |January 24, 2017|

Event Experts Predict 2017’s Top Event Trends

By |January 23, 2017|
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