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3 Event Strategies B2B Can Learn from Consumer Brands
  A Red-Bull Flugtag event is very different than an SAP user conference. A Michael Kors fashion show is very different than a Salesforce roadshow. While all of these companies are trying to bring customers and prospects closer to their brand, the way B2B and B2C companies approach their marketing and events strategy is quite different. And […]
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A Day in the Life Series – Meet Grace Low
August 15, 2017
Ever wondered what it’s like to work in the fast paced world of tech? You’re in luck. Over the next few months, we will be introducing you to members of the DoubleDutch team around the world. Every day brings something new, exciting, and sometimes challenging. With offices in San Francisco, Phoenix, Amsterdam, and a handful […]
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The Venue Series: Chicago
August 10, 2017
This is the third post in our new “Venue Series,” where we share our favorite event venues in cities across the U.S. and explain why we love them. Nestled on the southwestern shore of Lake Michigan, Chicago’s rich culture, diverse neighborhoods and plentiful green spaces provide ample opportunities to host a one-of-a-kind event. Not familiar […]
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Battling Event Fatigue: 5 Curveball Ideas To Enliven Your Next Event
August 3, 2017
For modern event marketers, pulling off a great event takes more than selecting a great venue, good food and an impressive speaker lineup. Production and logistics details also play a major role in an event’s success.The challenge for any event prof is coming up with ideas to keep events exciting and engaging. Fresh out of ideas […]
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Meet Charlie, Event Marketer Extraordinaire
July 27, 2017
Events have been my life for more than 10 years. I’ve planned and executed hundreds of them around the world, while successfully moving up the ladder from event coordinator to strategic event marketer. I have traveled extensively, met fascinating people, learned a lot — and the work is more rewarding than ever. My secret? In […]
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Event Technology Just Took a Giant Step Forward (With a Little Help from Apple)
July 20, 2017
At DoubleDutch, we’ve long known that the White Label Event App model (siloed, disposable apps for each customer) was not ideal.  It was bad for attendees, overly complex for our customers, and inefficient and inelegant as a way to deploy software. We also knew that the right model looked more like Slack or Gmail – […]
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Ask the Experts: A Speechwriter’s Guide to the Perfect Keynote
July 13, 2017
Attendees at your industry conferences and company meetings have high expectations for a keynote address. It’s more than just another presentation, it’s the cornerstone of the entire event. And, if it’s your CEO giving the keynote, the stakes are even higher. Your attendees look to the keynote to energize and inspire. But how do you […]
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The Venue Series: New York City
July 6, 2017
This is the second post of our new “Venue Series,” where we share our favorite event venues in cities across the U.S. and why we love them. The sheer number of event venues in Manhattan is mind-boggling. When you expand that to Brooklyn, your head just might explode trying to find a perfect spot for […]
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Employee Engagement is a Breeze with DoubleDutch
June 29, 2017
The term “dogfooding” refers to the practice of a company using its own products to test and promote its product. It originates from an email sent in 1988 from Microsoft manager Paul Maritz to Brian Valentine, test manager for Microsoft LAN software with the subject line, “Eating our own dogfood,” tasking him to increase internal […]
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5 Easy Steps to Make Your Events More Accessible
June 22, 2017
We often like to stress the importance of choosing a unique venue for your events, but the more your stray from the traditional hotel-type venue the more you need to think about accessibility. Hotels are often already set-up to accommodate people with accessibility needs, but other venues may not be. On top of that, there […]

Apple Moves Away from White Label Event App, Creating Winner Take All Opportunity; DoubleDutch Prepared to Win

By |July 21, 2017|

San Francisco, CA -- July 21, 2017 -- DoubleDutch, Inc., the global leading provider of Live Engagement Marketing (LEM) solutions, has made its statement in the light of a game-changing announcement from Apple at this year’s WWDC conference.  DoubleDutch is in agreement with, and excited for, a new regulation and distribution change which will force [...]

Innovation Expert Sandy Carter to Speak at PBWC, Connecting “Cognitive Diversity” to Success in Artificial Intelligence and Bots

By |March 30, 2017|

DisrupTV Episode 55: Steve Lucas, Emily He, Cindy Zhou

By |March 28, 2017|

Political Events in the Bay Area: ‘Dark Money,’ Health Care

By |March 24, 2017|

Women in MarTech: What Growing at the Pace of this Pulsating Space Means to Them

By |March 8, 2017|

How the Women’s March App Came to Life

By |February 17, 2017|

Allison Watson, Kristina Shen and Sandy Carter to Join DoubleDutch’s Board of Directors and Advisors

By |February 15, 2017|

DoubleDutch adds Microsoft Corporate Vice President, Bessemer Principal and Previous IBM General Manager as new board members and advisor San Francisco, CA -- February 15, 2017 -- DoubleDutch, a global leading provider of the Live Engagement Marketing solutions, today announced that it is adding Allison Watson, ‎Corporate Vice President, US Marketing and Operations at Microsoft, [...]

SaaStr Annual 2017: A Recap

By |February 13, 2017|

Stay Connected After This Weekend With the Women’s March Mobile App

By |January 24, 2017|

Event Experts Predict 2017’s Top Event Trends

By |January 23, 2017|
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