Intuitive and Fully Customizable Tools Helped Refine a Brand, Achieve Objectives
Successful events start with a clear objective. The DoubleDutch Live Engagement Studio allowed CalABA event planners to easily create a customizable app layout that both enhanced their brand and tracked measurable goals. Admins quickly set up the look, feel, and placement of features and icons within the app to ensure optimum interactivity among attendees.
"Behavior analysis is a data-driven, science-based field, so we love data. The DoubleDutch app provided this fusion of data-gathering technology with a kind of a social media feel."
Member, Board of Directors
A Powerful Combination of Data Gathering Technology and Social Media Tools
Whether exchanging ideas, joining a discussion, or scheduling a time to meet, the DoubleDutch mobile event app made it easy for a disparate group of 2,100 attendees to communicate with each other right from their phone or tablet. In turn, CalABA was able to review attendee comments, conversations, and “likes” during each scheduled event, then use the information acquired from the DoubleDutch app to make improvements to next year’s event.