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Event Experience Archives - DoubleDutch

How to Keep Your VIP Attendees Happy—and Returning to Your Events

By |November 16, 2017|

VIPs drive revenue for your events. Whether they're frequent attendees or people who've paid extra for workshops or exclusive networking opportunities, you'll want to make a lasting impression upon them so they'll re-register next year. Follow these steps to reward VIPs in ways that go beyond the standard swag and tell your most valuable customers [...]

How to Choose the Perfect Event Menu

By |November 9, 2017|

Food may not leap to mind as a top priority when planning an event, but guests are just as likely to remember a bad meal as they are a good speaker. Hidden costs and unforeseen allergies are only two elements that can make choosing your event food an unnecessary source of stress if you're unprepared. [...]

Event Planners: Here’s How to Prepare Your Internal Speakers for the Big Event

By |November 2, 2017|

This is the second part of a three-part series by Shane Brethowr, founder of Overflow Story Lab, about how to make the most of your event speakers before, during and after the event.   Let me paint an all too common picture for you: You're planning an important company event. Prospects and current clients will be present. Strategic [...]

How IMEX Keeps Thousands of Attendees Engaged and Informed

By |October 26, 2017|

    With 12,000 people roaming the vast expanse of the Sands Expo and Convention Center in Las Vegas, the IMEX 2017 organizers needed tools to make the experience easy for attendees to navigate—and to ensure that none of them felt like just another number. DoubleDutch is an exhibitor at the event, the largest annual U.S. [...]

Event Planners, Get More Out of Your Paid Speakers in 3 Easy Steps

By |October 5, 2017|

This is the first part of a three-part series by Shane Brethowr, founder of Overflow Story Lab, about how to make the most of your event speakers before, during and after the event. External speakers are expensive. In fact, they can be one of the most costly elements of an event, typically ranging from $5,000 [...]

The Venue Series: Austin, Texas

By |September 7, 2017|

  This is the fourth post in our "Venue Series," where we share our favorite event venues in cities across the U.S. and explain why we love them. It's no secret that Austin, Texas is an economic powerhouse. According to The Milken Institute, a non-partisan think tank, Austin ranks second on its 2016 list of “Best Performing [...]

3 Event Strategies B2B Can Learn from Consumer Brands

By |August 17, 2017|

  A Red-Bull Flugtag event is very different than an SAP user conference. A Michael Kors fashion show is very different than a Salesforce roadshow. While all of these companies are trying to bring customers and prospects closer to their brand, the way B2B and B2C companies approach their marketing and events strategy is quite different. And [...]

The Venue Series: Chicago

By |August 10, 2017|

This is the third post in our new "Venue Series," where we share our favorite event venues in cities across the U.S. and explain why we love them. Nestled on the southwestern shore of Lake Michigan, Chicago's rich culture, diverse neighborhoods and plentiful green spaces provide ample opportunities to host a one-of-a-kind event. Not familiar [...]

Battling Event Fatigue: 5 Curveball Ideas To Enliven Your Next Event

By |August 3, 2017|

For modern event marketers, pulling off a great event takes more than selecting a great venue, good food and an impressive speaker lineup. Production and logistics details also play a major role in an event's success.The challenge for any event prof is coming up with ideas to keep events exciting and engaging. Fresh out of ideas [...]

The Venue Series: New York City

By |July 6, 2017|

This is the second post of our new "Venue Series," where we share our favorite event venues in cities across the U.S. and why we love them. The sheer number of event venues in Manhattan is mind-boggling. When you expand that to Brooklyn, your head just might explode trying to find a perfect spot for [...]